The New Dereon Ad

Here's a new ad for the Dereon's Girls Collection and it features little girls all dressed up with makeup. What do you think about it? My daughter and I play with my makeup all the time, but I would never let her go outside dolled up.   I'm curious what you all think of the Dereon line and this ad for the girls collection? Dereon is of course the fashion line by Beyonce's mom, Tina Knowles.


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 28 Comments

Jesse D (not verified)Jesse D (not verified) said:

As the mother to two little girls, I was taken aback at all the makeup on these babies. Babies are beautiful fresh-faced. I just think about pedophiles when I see this.

Passerby (not verified)Passerby (not verified) said:
WE CANNOT BE TERRORIZED BY ALL THE SICK AND PERVERSE PEOPLE OUT THERE, WE CAN ONLY LIVE OUR LIVES AS HAPPY AND TRUE TO OURSELVES AS POSSIBLE. ALL YOU CAN DO IS PAY ATTENTION TO YOUR OWN CHILDREN AND WHO THEY ARE EXPOSED TO AT ALL TIMES. BECAUSE NO ONE CAN GET TO YOUR CHILDREN IF YOU ARE THERE TO PROTECT THEM!
Gina (not verified)Gina (not verified) said:

ughhh is all i can say.

liz (not verified)liz (not verified) said:

Where will they run this ad? I hope nowhere young girls will see it and be influenced by it.

PengyB (not verified)PengyB (not verified) said:

As the posters before me said--too much make-up. The little one in the pink looks like one of the pageant girls from Little Miss Sunshine... creepy. That ad is not ok.

Nyx (not verified)Nyx (not verified) said:

Little girls playing make-up is fine. But when they play, they have it smeared all over the place, kind of like colouring outside the lines. This is not play. This is something, as stated above, a pedophile would love stare at for days on end. What the hell is the matter with Beyonce and her mother? Their taste in clothes is tacky, to say the very least and calling it the "House of Dereon" is so pretentious. Do they really think they are a fashion house, like Chanel or Versace? Those women need a reality check. Fast. And so so the mothers of the little girls who allowed them to be photographed made up like hookers.

Passerby (not verified)Passerby (not verified) said:
WHY IS IT THAT WE ARE NO LONGER LADIES? WE LET BUTCH FEMALES AND PERVERTED MALES TURN OUR FUN INTO A CRIME? IF YOU NOTICE THE THEME IN THE FIRST ONE IS DRESS UP AND THE OTHER IS TEA PARTY! IF YOU LADIES DON'T REMEMBER PLAYING THOSE PARTICULAR GAMES THEN THAT IS SAD!!! YOU NEVER PUT ON YOUR MOM'S HEELS OR MAKE UP! THIS IS AN ARTISTIC THEME, INNOCENT AS PLAYING DOUBLE DUTCH OR CAN WE NOT JUMP ANYMORE WITHOUT THAT BEING CONSIDERED DIRTY!! ON TOP OF ALL OF THAT I HOPE YOU ARE NOT AN AFRICAN-AMERICAN SISTER PUBLICLY PROMOTING A COMPANY LIKE CHANNEL OR VERSACE WHO WOULD NEVER FEATURE A BLACK CHILD LET ALONE CARE ABOUT OUR PLIGHT! WHERE IS THE UNITY AND LOVE TO SEE ONE OF YOUR OWN SUCEED AND OPEN DOORS FOR THE NEXT GENERATION. SHAMEFUL! IF YOU ARE WHITE THEN NEVER MIND YOU WILL NEVER UNDERSTAND!
capturinglife (not verified)capturinglife (not verified) said:

Totally creepy. It just gives me the creeps to see these little girls made up like grown ups. I could never be near those little girl pageants..I would freak out on those parents.

ugh! (not verified)ugh! (not verified) said:

So wrong! Totally creepy. No. no. no!

Anonisme (not verified)Anonisme (not verified) said:

I agree with everyone here - wrong, wrong, WRONG. Little girls should be little girls. I would ask "What were they thinking?" except having seen the clothing they design - that says it all...

Regular_Lady (not verified)Regular_Lady (not verified) said:

My first thought at seeing the little girl on the left was: JonBenet Ramsey.

omg (not verified)omg (not verified) said:

HORRIBLE AND TACKY. The girl in the front looks like she wants to run off set to her mommy as soon as the shoot is over.

Passerby (not verified)Passerby (not verified) said:
REMEMBER THESE ARE REAL CHILDREN WITH FEELING AND YOUR GROWN SELF IS PUBLICLY MAKING THIS INTO A CRIME! SHAMEFUL. I AM SURE THESE LITTLE GIRLS HAD A BALL WHILE DOING THIS PHOTOSHOOT!
lizzle (not verified)lizzle (not verified) said:

omg. they look like baby prostitutes.

for real, i would NOT let my little girl go out looking like that.

JMA (not verified)JMA (not verified) said:

Aside from the make-up, the first thing that popped out at me was the black(er) girl being placed in the back of the ad..away from the table.

PasserbyPasserby said:

i think firstly...the beyonce haters love to hate....
however, the make up is a bit much.

HEY WAKE UP! (not verified)HEY WAKE UP! (not verified) said:

If you cant see whats wrong with this add you are blind!
first why is the little dark skinned girl all the way in the back?
and why is all the light in this photo being shed on the little light skinned one
Ill tell you why
Beacuse this is who beyonce thinks she is she thinks shes "creole" and "creole people " for some strange reason do not think they are black! this picture is disturbing on so many levels these people disgust me!
truly they do!

Passerby (not verified)Passerby (not verified) said:
ALL OF GOD'S CREATURES ARE BEAUTIFUL, SO LET YOUR BEAUTY NOT ONLY SHINE OUTSIDE, BUT INSIDE! THIS SOUNDS LIKE A PERSONAL SELF HATRED ISSUE. YOUR PERCEPTION OF THIS AD ADDRESSES YOUR INSECURITIES, AND BY ATTACKING BEYONCE'S TRUE HERITAGE, IT MAKES YOU SOUND FOOLISH. I HOPE YOU RESOLVE ALL OF YOUR ISSUES.
Shootingstar (not verified)Shootingstar (not verified) said:

That child in all pink looks like a child prostitute. Somebody needs to invest in the services of a professional advertising agency.

jaaz (not verified)jaaz (not verified) said:

It is soooo funy you posted this..I just went to the ENT kids apparel show at the Javits NYC and there were so many AMAZING childrens clothing from unknown people tucked away upstairs. they have very few employees and design childrens clothing that is TO DIE FOR!!! and inexpensive!! And then I see this booth for Derion that had a line of people waiting to place orders and the cloths were nothing special... It is so amazing what a famous name and $$$ cando for people!!! It is sick!! It is such a shame that all these people with legit talent cant get a break because all these famous people are creating clothing lines!

kelly (not verified)kelly (not verified) said:

Reminds me of JonBenet Ramsey. Sad. Remember when rolling stone put britney in the spread featuring pink shag carpet and plush stuffed toys? Yeah, she turned out great so now i guess they are starting even younger. revolting.

Passerby (not verified)Passerby (not verified) said:
YEAH KELLY, YOU ARE SO WRONG! ROLLING STONE WAS THE PROBLEM WITH BRITNEY NOT THE DRUGS, THE DEAD BEAT HUSBAND WHO USED HER AND PUBLICLY HUMILIATED HER, LEFT HER TO RAISE TWO CHILDREN ON HER OWN, WHILE BEING A CHILD HERSELF, AND THE UNAFFECTIONATE PARENTING SHE RECEIVED! YEAH A PHOTOSHOOT WILL LEAD TO ALL OF THAT!LMAO
<a href="http://yahoo">ldy</a> (not verified)ldy (not verified) said:

i agree with jma. im just curious to know why is the darker girl placed in the back as if she is not beautiful as the other little girls. this is how girls get a bad image of darkskin and lightskin. beautiful is in the eye of the beholder.

telly (not verified)telly (not verified) said:

Folks get a life! The ad is cute! The girls look adorable! SMH @ grown folks calling kids prostitutes! You all are the low lifes with sick minds!

Passerby (not verified)Passerby (not verified) said:
KUDOS TELLY. LET THEM KNOW! THEY ARE THE PROBLEM WITH THIS NEGATIVE ATTITUDE!
PasserbyPasserby said:

Eeeuuuwww!!! Baaad idea. Let them be little girls w/o care while they can.
There will be plenty of time for makeup hairstyle &amp; fashion as they age.

giL (not verified)giL (not verified) said:

can i ask a question? is beyonce a pure black? doesnt she have abit of white in her?

Passerby (not verified)Passerby (not verified) said:
WHY IS IT THAT WE ARE NO LONGER LADIES? WE LET BUTCH FEMALES AND PERVERTED MALES TURN OUR FUN INTO A CRIME? IF YOU NOTICE THE THEME IN THE FIRST ONE IS DRESS UP AND THE OTHER IS TEA PARTY! IF YOU LADIES DON'T REMEMBER PLAYING THOSE PARTICULAR GAMES THEN THAT IS SAD!!! YOU NEVER PUT ON YOUR MOM'S HEELS OR MAKE UP! THIS IS AN ARTISTIC THEME, INNOCENT AS PLAYING DOUBLE DUTCH OR CAN WE NOT JUMP ANYMORE WITHOUT THAT BEING CONSIDERED DIRTY!!

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