Victoria’s Secret angel Alessandra Ambrosio is spreading her wings! She’s going beyond the catwalk. Alessandra is preparing to kick off a lifestyle brand in an exclusive partnership with Planet Blue. Alessandra explained the motivation behind her partnership with the store:
I cannot think of a better place to launch the apparel for my brand. I have been a fan of Planet Blue since I moved to California, and the brand¹s authentic bohemian beach vibe is the perfect backdrop for my very first collection.”
The line includes short and long dresses, ruffled skirts, peasant blouses and uniquely designed knits. The look and fit of the collection is feminine and effortlessly sensual, reflecting Alessandra¹s unique Brazil-bohemia-meets-Malibu-chic style. The fabrics are soft and flowing, and include hand-dyed tie-dye, embroidery, laser cut and pure silks, as well as prints such as paisley, floral and feathers. Retail prices range from $60 – $260.
Ale by Alessandra will debut March 17, so not too far from now. Even if you don’t have a Planet Blue near you, you can always shop online! The beauty of the internet. I have a new line to check out…
Photos Courtesy of Ale By Alessandra