The Longest Ride Bestselling Novel In Theaters April 10, 2015 (plus giveaway) #LongestRide #Ariat #TeamAriat


Based on the bestselling novel by Nicholas Sparks, THE LONGEST RIDE centers on the star-crossed love affair between Luke, a former champion bull rider looking to make a comeback, and Sophia, a college student who is about to embark upon her dream job in New York City’s art world.  As conflicting paths and ideals test their relationship, Sophia and Luke make an unexpected connection with Ira, whose memories of his own decades-long romance with his beloved wife deeply inspire the young couple.

Spanning generations and two intertwining love stories, THE LONGEST RIDE explores the challenges and infinite rewards of enduring love and stars Britt Robertson, Scott Eastwood, Jack Huston, Oona Chaplin, and Alan Alda. It’s directed by George Tillman, Jr.

I loved the book and I loved meeting the author, so I can’t wait to see this movie! Check out the trailer right here!

If that awesome story was not enough…how about the cowboy-chic fashion? For the 20th Century Fox release of THE LONGEST RIDE, Ariat International was able to bring western authenticity and knowledge about rodeo, bull riding, cowboys and overall western lifestyle to the film. They helped create a sponsorship of the lead character, Luke Collins, by working closely with the costume designers and helping provide apparel and footwear to create an authentic bull rider.


Ariat is a leading western footwear and apparel company; a major sponsor of the PBR and sponsor of western athletes throughout the country. They’re known for their comfortable performance and fashion products from boots to jeans to tops. For more information on their partnership, click here and for more information on Ariat, check them out on Facebook, Twitter & Instagram.

THE LONGEST RIDE is in theaters April 10, 2015!!!

To find out more about The Longest Ride:

Longest Ride Collage

To get you all ready to, ahem, saddle up, we are looking to give some goodies away…and I think you’ll like this!!! One (1) lucky INO reader will receive the following:

  • Gift certificate redeemable for 1 pair of Ariat boots, up to $250!!
  • A copy of The Longest Ride (paperback, movie tie-in book cover)

The Longest Ride – Ariat Boots Giveaway – I’m Not Obsessed

Prizing valued at $260; Ariat Boots Gift Certificate expires June 30, 2015; Redeemable on only for one (1) pair of books up to $250. Open to US mailing address only. Items provided by 20th Century Fox and Ariat International

ENTER TO WIN: Simple Skincare Pack #NoMakeupWakeup

Simple Logo Collage

The Simple brand was born in the UK in 1960 and was the first to create a cleansing product with no perfume and no color. This unique positioning was designed to care for sensitive skin. Today, Simple is the UK’s #1 skincare range — made with no dyes, perfumes or harsh irritants that can upset your skin. Simple made it’s debut in the US in 2012 with products suitable for all skin types — especially sensitive skin — with skin loving ingredients and added vitamins for natural, healthy-looking skin.

Simple Skincare believes that it is important to keep skin free from sensitivity and irritation, which can be a result of wearing heavy makeup and not removing it properly. Simple products are kind to skin and contain no harsh chemicals and are formulated with skin-loving ingredients. They remove makeup for a clean, natural base for your fresh faced look #NoMakeupWakeup.

At Simple®, taking care of your skin is their#1 priority, with a range of wipes, cleansers, moisturizers, and eye care products suitable for all skin types and are perfect even for sensitive skin. Please don’t think that all green and white brands for sensitive skin are Simple®. Lookout for their signature smile for complete confidence.

Simple Products Collage

To find out more about Simple, visit:

One (1) lucky INO reader will receive the following products:

  • Simple® Skincare Cleansing Facial Wipes
  • Simple® Skincare Replenishing Rich Moisturizer
  • Simple® Skincare Moisturizing Facial Wash

Simple Skincare Prize Pack – I’m Not Obsessed

“The Strain” Season One on Blu-ray™, DVD, and Digital HD (plus DVD giveaway) #thestrain #twostrains #foxhorror


The infection can’t be stopped.

The Strain Season One on Blu-ray™, DVD, and Digital HD

I just love The Strain. It’s one of my top shows. I can’t seem to watch enough of it. So I’m super-excited to be working with the show to promote the launch of season one on Blu-ray™, DVD, and Digital HD. Follow the harrowing plague in both the graphic novel and TV adaptation of THE STRAIN, based on the novel by Guillermo del Toro and Chuck Hogan. Season 1 on Blu-ray™, DVD, and Digital HD – now available! Check it out, I’m sure you’ll love it too!!!


Experience the first season of TV’s hottest, most blood-curdling sci-fi series – from Executive Producers-Writers Guillermo Del Toro, Carlton Cuse and Chuck Hogan – along with behind-the-scenes special features that explore the story’s journey from bestselling novel to hit show.
When a freak virus kills all but four passengers on an airplane at JFK, Ephraim Goodweather (Corey Stoll), head of the Center for Disease Control’s “Canary Team,” is immediately called to the scene. With help from a mysterious Holocaust survivor (David Bradley), “Eph” and his colleague (Mía Maestro) uncover the outbreak’s ties to vampirism. Now, the only way to stop the terrifying disease from wiping out mankind is to face its source – a sinister supernatural creature known as “The Master” – whose evil intent seems more powerful than any other force on Earth!


Now, here’s something else that’s pretty amazing… The site features a side-by-side comparison of key scenes from the original graphic novel to the TV show, with behind the scenes interviews and commentary from the writer of the novel, Mike Huddleston (also a consultant on the show). Dive into the mind of Guillermo del Toro and Chuck Hogan!

Get hooked like me:


Time to get up to speed, people!! One (1) lucky reader will receive:

  • THE STRAIN Season One, Blu-ray
  • Strain Graphic novels (Vol. 1) Paperback
  • The Strain Tiles T-Shirt

The Strain Season 1 – DVD – I’m Not Obsessed

Prize pack value, $90

Open to US mailing addresses only.

Prizing provided by Twentieth Century Fox Home Entertainment


Lifetime’s Original Movie, Aaliyah: The Princess of R&B, Premieres Saturday, November 15, at 8pm ET/PT #AaliyahMovie

Aaliyah Lifetime Collage 2

I really love Aaliyah, she was really wonderful. She made the best music  and I used to listen to her music over and over again, non-stop. I can’t wait to see this movie!!! Lifetime has been making some good movies, so I can’t wait…I have faith that this will do her justice and maybe show some of the younger people what a true talent she was!!!

Lifetime’s Original Movie, Aaliyah: The Princess of R&B, premieres Saturday, November 15, at 8pm ET/PT, starring Alexandra Shipp (House of Anubis) as the beloved actress and music sensation

The movie is based on the bestseller Aaliyah: More Than a Woman by former Time Magazine music editor Christopher John Farley (Game World) and chronicles the Superstar’s Rise to Fame and Tragic Death.

Before Beyonce and before Rihanna, self-proclaimed “street but sweet” Aaliyah was poised to become a global icon with top-selling albums, a hot movie career and an adoring fan base. The film follows the beautiful and talented performer’s inspirational journey, from her debut on Star Search at the age of ten, to the challenges she faced during her rise to become the Princess of R&B. On August 25, 2001, at the height of her popularity, her life was tragically cut short when a plane carrying the singer and some of her video crew crashed after takeoff from a Bahamian runway. Although just 22-years-old at the time of her death, Aaliyah continues to lead a legacy as Billboard’s tenth most famous R&B artist of the past 25 years and one of the recording industry’s most successful artists in history.

Aaliyah Lifetime Collage 1

The two-hour movie is executively produced by Howard Braunstein, Debra Martin Chase and Wendy Williams.

Join the conversation: 

About Lifetime: Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, non-fiction series and movies. As a result of the network’s aggressive programming strategy that has doubled the hours of its original programming, 2013 marked Lifetime’s second straight year of growth among Total Viewers. Lifetime Television®, LMN®, Lifetime RealWomen® and Lifetime Digital™ are part of Lifetime Entertainment Services, LL0C, a subsidiary of A+E Networks. A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.

One (1) lucky INO reader will receive a $150 Visa gift card!!!!

Aaliyah Movie $150 Gift Card – I’m Not Obsessed

Staples and Katy Perry Team Up to Celebrate and Support Teachers #MakeRoarHappen (ENTER TO WIN A SIGNED KATY PERRY GUITAR)

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Photo courtesy of Staples Instagram

Staples is teaming up with global pop music superstar Katy Perry to “Make Roar Happen” and celebrate and support teachers during the back-to-school season. Staples is building on its long history of supporting teachers, students, and education by donating $1 million to, a charity that has helped fund more than 450,000 classroom projects for teachers and impacted more than 11 million. To encourage teachers, parents and students around the country to ‘Make Roar Happen’ Staples will become the presenting sponsor of Katy Perry’s North American Tour!! Screen Shot 2014-08-18 at 3.27.22 PM

 Photo courtesy of Staples Instagram

“I’m glad to partner with Staples on my Prismatic World Tour to raise awareness and funds for, and to remind my fans that a small gesture can make a large impact on the very basic materials classrooms need for teachers to help students reach their full potential,” said Katy Perry. The “Make Roar Happen” campaign is supported by insights from a recent Staples survey, which found:

  • 75% of parents of teens have had “that” teacher in their life that influenced them greatly.
  • 65% of parents of teens say teachers in their community do not have all the supplies they need.
  • 75% of parents agree that a lack of school supplies is a problem for schools today.

Sooo…what makes your favorite teacher, or a teacher you know, so inspirational? Let us know!!!

Win A Trip to Meet Katy Perry

How amazing would it be to win a trip to Los Angeles to meet Katy Perry and attend her concert on Sept. 19 at the Staples Center? Well, it would be pretty awesome I would think. By entering the ‘Make Roar Happen’ Video Sweepstakes, you have the chance! Everyone is invited to create videos ‘Roaring’ about their educational goals, inspirational teachers or how education has positively affected their lives. To enter, upload your ‘Roar’ video at Entries must be submitted before 11:59 PM ET on Sept. 3, and participants must be 18 years or older. Participants are encouraged to share their videos on their social channels using the hashtag #MakeRoarHappen. See official rules at

Win Tickets to see Katy Perry The Prismatic World Tour Presented by Staples

Customers who spend $10 or more at any Staples store will receive a unique code(s) based on the total amount spent. Code(s) will be provided on their store receipt to enter online at for a chance to win two tickets to a concert in the U.S. portion of the Katy Perry Prismatic World Tour Presented by Staples. To win tickets, participants must enter the code on their purchase receipt from June 1 to Sept. 25 at See official rules at

Perry_guitar_2_silo_web To find out more about this amazing program, please check out:

One (1) very lucky INO reader will receive A SIGNED KATY PERRY GUIITAR!!! 

a Rafflecopter giveaway

About Staples

Staples make it easy to make more happen with more products and more ways to shop. Through its world-class retail, online and delivery capabilities, Staples lets customers shop however and whenever they want, whether it’s in-store, online or on mobile devices. Staples offers more products than ever, such as technology, facilities and breakroom supplies, furniture, safety supplies, medical supplies, and Copy and Print services. More information about Staples (SPLS) is available at


Founded in 2000, makes it easy for anyone to help a classroom in need. At this nonprofit website, teachers at half of all the public schools in America have created project requests and more than a million people have donated $240 million to projects that inspire them. All told, 11.4 million students—most from low-income communities, and many in disaster-stricken areas—have received books, art supplies, field trips, technology and other resources that they need to learn.

ENTER TO WIN: Antica Farmacista Prosecco Body Moisturizer

Antica Collage 8-8-14

Antica Farmacista is a luxury fragrance company based in Seattle, committed to producing luxury and indulgence for the home and body.  Their philosophy is all about producing gorgeous high end, fine perfumery….for the home.  They were actually the first to introduce the concept of the home ambiance diffuser here in the States 10 years ago. 

Mom-to-be Olivia Wilde is obsessed with Antica Famacista, “the flower that never fades.” The aromatic diffusers are a great alternative to the traditional bouquet because these fragrances can be enjoyed for months on end.  Antica Famacista luxury home fragrance and diffusers last much longer than your average floral bouquet and prolong the sentiment.

Oprah has mentioned she loves the Orange Blossom, Lilac & Jasmine fragrance multiple times, saying “I love anything with jasmine but especially [Antica’s Orange Blossom, Lilac & Jasmine] because it’s such a perfectly balanced floral scent.”

While Antica Famacista is well known for it’s diffusers, their moisturizers are also appreciated and loved as well. In fact, Beyonce was seen using the Prosecco Body Moisturizer back stage of NY Fashion Week, lathering her arms and legs saying she “loved this [Prosecco] scent!”

Let me tell you, if it’s good enough for Olivia, Beyonce, and Oprah, perhaps it’s good enough for you to give it a try, too. Indulge and enjoy the beautiful scents. It’ll make your day!!

Shop their complete collection at or just find out more about this great brand on Twitter, Facebook, Instagram, and Pinterest!

One (1) lucky winner will receive a bottle of  Antica Farmacista Prosecco Body Moisturizer!!!

a Rafflecopter giveaway

ENTER TO WIN: $100 Visa Card and More From LUCY #LucyMovie


From La Femme Nikita and The Professional to The Fifth Element, writer/director Luc Besson has created some of the toughest, most memorable female action heroes in cinematic history. Now, Besson directs Scarlett Johansson in LUCY, an action-thriller that tracks a woman accidentally caught in a dark deal who turns the tables on her captors and transforms into a merciless warrior evolved beyond human logic. Scarlett Johansson and Morgan Freeman…c’mon!!

Check out the amazing trailer here:

LUCY is in theaters this Friday, July 25!!!!

Lucy Movie Collage 7-23-14

To find out more:

Lucy Movie 2 Collage 7-23-14

One (1) lucky INO reader receives:

  • $100 Visa gift card
  • LUCY T-Shirt & Hat

a Rafflecopter giveaway

Courtesy of Universal Pictures. Open to US mailing addresses only.